Sr. Account Manager - Influencer/Creator Marketing Job at PartnerCentric, Inc., New York, NY

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  • PartnerCentric, Inc.
  • New York, NY

Job Description

Job Description

Job Description

Who We Are

PartnerCentric is a leader in affiliate and partner marketing, leveraging innovative technology and personalized strategies to help brands grow revenue and drive unparalleled value. As a people-first company, we prioritize diversity in thought, experience, and background to foster an inclusive, collaborative culture. Our vision is to set the gold standard in partner marketing through proprietary technology and world-class client support.

As we expand our service offerings, PartnerCentric is focused on developing an innovative and industry-leading Influencer/Creator Marketing service line. This new initiative aligns with our commitment to delivering transformative value and measurable results for our clients.

We support remote work styles for anyone legally eligible to work in the U.S.

A Week in the Life

Monday: Lead strategy-alignment calls with top-tier brand clients, review objectives, budgets, and creative roadmaps.

Tuesday: Facilitate large-scale content pushes, coordinating dozens of creators and ensuring seamless execution.

Wednesday: Deep-dive into mid-campaign analytics, identify stretch opportunities, optimize budgets toward high-performing influencers.

Thursday: Mentor Account Managers on best practices for influencer outreach, contract negotiations, and crisis management.

Friday: Present comprehensive performance reports to senior stakeholders, translating insights into forward-looking recommendations.

Responsibilities
  • Campaign Execution & Optimization
    • Project-manage end-to-end influencer campaigns across Instagram, TikTok, YouTube, and emerging channels.
    • Liaise directly with influencers and talent reps to ensure timely content delivery, adherence to creative briefs, and FTC compliance.
    • Monitor performance metrics daily (engagement, reach, conversions) and execute rapid optimizations, A/B tests, creative swaps, scheduling adjustments.
  • Client Relationship Management
    • Serve as the primary day-to-day contact for assigned brand clients; translate their marketing objectives into best-in-class influencer strategies.
    • Prepare clear, concise status reports and present campaign learnings in weekly or bi-weekly client check-ins.
    • Escalate potential risks proactively and propose corrective action plans.
  • Creative Collaboration
    • Partner with internal client teams, analytics, and product teams to align influencer content with broader brand messaging and performance goals.
    • Curate and share trend insights, content formats, and influencer best practices to continually elevate creative impact.
  • Compliance & Quality Assurance
    • Enforce FTC guidelines, platform policies, and client brand standards on all influencer deliverables.
    • Audit content drafts for proper disclosures, accurate tagging, and consistency with campaign KPIs.
Role Requirements
  • 5–7 years' experience leading influencer/creator marketing initiatives, with demonstrable success on both brand and creator sides.
  • Proven track record of executing multi-platform social campaigns that drove measurable engagement and ROI.
  • Strong understanding of social media ecosystems, creator economies, and FTC regulations around sponsored content.
  • Exceptional project-management skills: organized, detail-oriented, able to juggle multiple campaigns simultaneously.
  • Excellent written and verbal communication—comfortable drafting creative briefs, client presentations, and status reports.
  • Analytical mindset with experience using social analytics dashboards and Google Data Studio (or similar) for reporting.
  • Bachelor's degree in Marketing, Communications, or related field (or equivalent experience).
  • Hands-on expertise driving high-budget campaigns (mid-six to seven-figure ranges) and scaling influencer programs.
  • Strong consultative skills—able to guide senior marketing leaders and translate complex data into clear, action-driven insights.
  • Bachelor's degree in Marketing, Business, Communications, or equivalent work experience.
Key Performance Indicators (KPIs)
  • Revenue Influence: Attribution of influencer efforts toward client sales/revenue targets.
  • Campaign ROI: Ratio of client-reported return to influencer spend.
  • Client Retention: Renewal and expansion rate of influencer marketing contracts.
  • Efficiency Metrics: Improvements in time-to-launch, cost per engagement, and approval cycle times.
  • Thought Leadership: Number of client events, webinars, or case studies led by the Senior Account Manager.
Benefits & Perks
  • Competitive salary and bonus structure.
  • Comprehensive health, dental, and vision insurance.
  • 401(k) plan with employer matching.
  • Remote work arrangements
  • Generous Flex Day policy and observed company holidays.
  • Opportunities for professional growth through training and leadership development programs.
Why Join Us

At PartnerCentric, you will be at the forefront of marketing innovation, shaping the future of client relationships. Our environment is one of collaboration and continuous growth, where your contributions will directly impact our clients and the agency's trajectory.

Job Tags

Contract work, Fixed term contract, Work experience placement, Remote work, Flexible hours,

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