Digital Platform & Content Manager (Web, AI & Marketing Systems) Job at Florida Hot Tub & Sauna Center, Inc., Hollywood, FL

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  • Florida Hot Tub & Sauna Center, Inc.
  • Hollywood, FL

Job Description

Role Overview:
We are seeking a smart, organized, and tech-curious individual to own and manage our next-generation website and digital marketing platform.

This role will serve as the internal owner of our website, content, and marketing systems — working closely with external development and AI partners — and ensuring our digital presence continues to grow, evolve, and perform.

This is an ideal opportunity for a recent graduate or early-career professional who wants hands-on exposure to modern websites, AI tools, CRM systems, and digital marketing , and who wants to grow with a successful, established company.

Key Responsibilities:
Website & Platform Ownership:

  • Own the day-to-day management of our website platform (CMS).
  • Add, edit, and organize products, services, and project content.
  • Ensure content is accurate, structured, and up to date.
  • Coordinate new pages, features, and updates with our agency partner.

Content Management:

  • Manage content creation workflows (AI-assisted + human review).
  • Load and format content into the website.
  • Maintain consistency in tone, structure, and branding.
  • Assist with SEO-friendly page updates.

AI & Platform Coordination:

  • Understand and manage AI-enabled features (search, recommendations, analytics).
  • Work with vendors to tune and improve AI tools over time.
  • Monitor performance and flag issues or opportunities.

HubSpot CRM & Marketing Systems:

  • Manage HubSpot forms, workflows, and basic automation.
  • Ensure leads are captured, routed, and tracked properly.
  • Coordinate email templates and basic nurture flows.
  • Maintain clean data and reporting dashboards.

Quality, Compliance & Performance:

  • Ensure ADA/WCAG accessibility standards are followed.
  • Perform QA checks on new content and pages.
  • Monitor site performance, mobile usability, and basic analytics.


Who We’re Looking For: This role is ideal for someone who is:

  • Detail-oriented and organized.
  • Curious about technology, AI, and digital platforms.
  • Comfortable learning new tools and systems.
  • Confident communicating with external vendors.
  • Not afraid to “own” something end-to-end.


Preferred Background (Not All Required):

  • Bachelor’s degree (Marketing, Communications, Business, Information Systems, or similar).
  • Familiarity with websites or CMS platforms (WordPress, Shopify, Webflow, etc.).
  • Basic understanding of:
    • SEO
    • Content management
    • Analytics
    • CRM systems (HubSpot a plus)
  • Strong written communication skills.
  • Willingness to learn AI tools and workflows.
  • No coding required.
  • No design background required.
  • No prior AI experience required (training provided).

Compensation & Growth:

  • Salary: $55,000 – $75,000 (based on experience).
  • Clear growth path to senior digital or product roles.
  • Hands-on exposure to AI, marketing automation, and modern web platforms.
  • Opportunity to grow with a respected, high-end wellness brand.

About Florida Hot Tub & Sauna Center, Inc. :

For over 20 years, Florida Hot Tub & Sauna has been Florida’s leader in luxury wellness construction and service — designing and building custom saunas, steam rooms, hammams, Himalayan salt walls, and hot tubs for elite residential and hospitality clients such as Ritz-Carlton, Estates at Acqualina, and Aston Martin Residences.

Job Tags

Full time,

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